Investments in programmatic advertising keep growing, which means that the industry’s evolution is not going to stop in the foreseeable future. Continuously offering new opportunities to both ...

With this acquisition, Viant strengthens its AI-powered programmatic platform by integrating TVision's proprietary attention signals directly into its buying platform. Combined with Viant's Household ...

Programmatic advertising is moving toward greater efficiency, transparency and effectiveness, even as it becomes larger and involves more media channels, according to the Association of National ...

Automated advertising has entered a new era. In late 2025, two developments emerged that stand to remake the programmatic advertising infrastructure: the introductions of Ad Context Protocol (AdCP) ...

In this clip from a Streaming Media Connect 2025 debate, Will Programmatic Advertising Overtake Brand/Direct in 2025?, Philo Head of Advertising Partnerships Aulden Kaye Yi discusses the future of ...

Online advertising is bad for users, publishers, and even advertisers. The only beneficiaries are the Big Tech platforms. We’re doing something about it.